2 spot with 28.7 million viewers. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group. The Denver Broncos sold for a record $4.65 billion this year, in large part because billionaires recognize this is the most popular sport in America and its a business that keeps generating record-setting profits each year. The Chargers posted the leagues biggest increase, as the teams games in the Los Angeles market jumped by 25% over last season. And multi-season dynasties get a boost in the rankings over teams that rose and fell quickly. a victory or two short of reaching our top 10. . Unfortunately for the network, in a year that saw the company lay off 300-plus employees due to the COVID-19 pandemic, NFL ratings took a major hit. YouTube TV, Hulu with live TV, Sling, Fubo TV, AT&T TV Now) on television, computer and mobile devices, though those figures are typically added to the total a few days the initial final nationals are published (and as such may not always be included in the numbers you see on this page). These are the TV households for every NFL team: Giants (7.5 million) Jets (7.5 million) Rams (5.7 million) Chargers (5.7 million) Bears (3.5 million) Eagles (3.0 million) Cowboys (3.0. It was just the seventh Super Bowl with less than a 40 rating, and the first since 1990 (49ers-Broncos: 39.0) snapping a 30-year streak.. Here are the 2022 NFL TV ratings from the regular season, playoffs and Super Bowl LVII. Philadelphia -- 25.4116. ESPN's Monday Night Football saw an increase of 16% over the 2020 regular season, leading the way as all NFL regular-season games saw a 10% boost in TV ratings year over year. Week 8 and Week 9 of the 2022 NFL season have lined up with the World Series between the Houston Astros vs Philadelphia Phillies. One of the roughest stories is in Pittsburgh. The NFL TV ratings during the regular season once again prove that football is the most popular thing on television. The indices of all five categories were then aggregated into an overall Nielsen Media Exposure Index, utilizing a weighting system according to the categorys exposure potential.. CBS announced that its broadcast of the Week 3 preseason game between the Detroit Lions vs Pittsburgh Steelers was the most-watched NFL preseason game in the NFL this year and its most-watched exhibition NFL game in 9 years. 232 billion total minutes consumed. The ratings from the Week 7 broadcast are down, but that can be attributed to the matchup. The NFLs best local TV story came out of Dallas, where the Cowboys ratings jumped 23% the leagues second-biggest increase. Viewers: The number of viewers aged 2+ viewing the game in the average minute. While the COVID-19 pandemic forced many postponed games in 2020 and cost the NFL billions in revenue, outbreaks across the league arent having the same impact in 2021. To put this into context, I've interspersed these local TV ratings rankings with the national ratings for other major sporting events. 1 rankings to boot). And that's across the league's four television-network partners ABC, ESPN, NBA TV, TNT and the highest average since the NBA's 2013-14 season. Christmas Day delivered a special treat for the NFL and its broadcasting partners. Miami -- 11.84, 2019 March Madness national championship: 11.6, 29. Its striking but unsurprising that even NFL Network pulled in more than double the best NBA TV ratings for ESPN. Since the regular season began, ratings and viewership are skyrocketing across all major networks entering Week 5. Now, its a three-day event that shows just how popular the NFL is compared to the other three major North American professional sports leagues. Things didnt get much better the next day. In comparison, many of the World Series games on FOX have struggled to match or top regular-season NFL games. Amazons Thursday Night Football narrowly avoided a season-low opposite the World Series. (The obvious follow-up: what were the other 10 percent doing?). All rights reserved. We saw NFL TV ratings in 2021 climb, with the leagues broadcasting partners and advertisers very happy with the returns. After seeing its viewership drop during the 2020 season, the National Football League is faring much better this fall. Two quarterbacks, both younger than 27, combining to generate 820 yards, eight touchdowns, and zero turnovers. The Chiefs-Ravens game drew a 10% spike in viewership compared to the preliminary numbers for the SNF debut. As of August 31, 2020, all Nielsen figures include out-of-home viewing. Chicago -- 22.15, 18. Of course, that money will be passed on to those competing on the field and thats why you see contracts for the highest paid NFL players skyrocketing. Nielsen uses sampling data to estimate television audiences, which means your specific decision to watch or not watch a game does not have any direct impact on the numbers unless you have been chosen by Nielsen to be part of its sample and agreed to do so. In total, 15.29 million viewers tuned in. NBC averaged 22.8 million viewers for its two games, an increase of 11% from last season. The Rams also showed a lot of local TV strength this season, as their games posted a 14% ratings jump over last season. Not much of that had to to with networks and their relationships with sponsors as a decline became obvious around around the football world. Meanwhile, Thursday Night Football scored a multi-month high of Titans-Packers. The simulcast featuring Peyton and Eli Manning, broadcasted on ESPN2 and ESPN+, averaged 1.606 million viewers. According to Sports Media Watch, the game drew the lowest ratings for a championship bout in the league since Super Bowl III between the then-Baltimore Colts and New York Jets. Brian Early has been a part of the Houston staff since 2019 and was at Arkansas State previously. The NFL national window hit a season-low and posted its first year-over-year decline of the season in Week 9, as the solo Rams-Buccaneers game was no match for Packers-Chiefs a year ago. Thursday, March 2: DL, LBs Friday, March 3: DB, STs Saturday, March 4: QB, WR, TEs Sunday, March 5: OL, RBs. Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) - 40.8 million Dallas Cowboys vs. Kansas City. Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) 40.8 million, Dallas Cowboys vs. Kansas City Chiefs (Week 11, FOX) 28.7 million, Cleveland Browns vs. Green Bay Packers (Week 16, FOX+NFLN) 28.6 million, Chicago Bears vs. Detroit Lions (Week 12, FOX) 28.2 million, Tampa Bay Buccaneers vs. New England Patriots (Week 4, NBC) 27.2 million, Arizona Cardinals vs. Dallas Cowboys (Week 17, FOX) 26.8 million, Los Angeles Rams vs. Green Bay Packers (Week 12, FOX) 25.2 million, Dallas Cowboys vs. Tampa Bay Buccaneers (Kickoff, NBC) 25.2 million, Green Bay Packers vs. Kansas City Chiefs (Week 9, FOX) 25.0 million, Dallas Cowboys vs. Los Angeles Chargers (Week 2, CBS) 25.0 million. On the penultimate NFL Sunday of the 2021 season, the Pro Bowl delivered its worst ratings in 16 years. Things didnt get much better the next day. Also of note, just seven of NBCs Sunday night broadcasts averaged 17-plus million viewers last season. However, intrigue when it came to the San Francisco 49ers trading up to No. Overlall Wild Card Weekend was an absolute win for the NFL from a ratings perspective. And remember, these ratings . Just makes more sense to list what the primary game telecasts were than to include all of them. The all-time record was Super Bowl XLIX with 114.4 million back in January of 2015. In 2020, the SNF opener between the Cowboys and Rams averaged 18.94 million viewers with a 10.4 rating. Its a slight dip from the 1.89 million that ESPN2 pulled in Week 3 (1.89 million), but greater than what ESPN2 would bring in on a normal night. It was the most-watched Week 4 MNF game since 2018. Teams can value their exposure using different methods, with each form holding unique significance depending on their market. It was TV you couldn't stop watching if you tried, played by the two most-fervently watched teams in football. The ratings from the Week 7 broadcast are down, but that can be attributed to the matchup. TV networks are feeling the strains of disappointing NFL ratings, as they are forced to restructure deals with advertisers to make up for the smaller audience, and their opportunity to make money off remaining games during the lucrative holiday season narrows, the Wall Street Journal reported this past weekend. Detroit -- 20.9220. Strong performances for Bills-Chiefs on CBS and Cowboys-Eagles on NBC led Week 6 of the NFL season, while Amazon Prime saw another low for a second-straight snoozer. Its the third consecutive week that the NFL TV ratings for TNF have been at a season-low. Kansas City -- 45.28, 3. CBS topped the charts in Week 4 of the NFL season with nearly 25 million viewers for coverage featuring Patriots-Packers in markets, while most other Sunday windows declined. Access is available for NFL Network subscribers of participating TV providers. NFL Media announced that its nationally-broadcasted games are averaging 17.3 million viewers per game (TV and digital), a 17% increase from the 2020 season. Packers-Cowboys delivered what was (at the time) the largest audience of the NFL season with more than 29 million viewers on FOX. Before the 2022 NFL regular season begins, the league already has a few reasons to feel good about what is coming this fall. back in 1983. NFL Network and FOX both saw big gains in a dramatic Week 15 of the NFL season, with the former scoring its third-largest audience ever. Weve also included the NFL Draft ratings from this past June. For fans on the go, all NFL Network programming can be streamed live through the NFL app and NFL Network app on smartphones, tablets, PCs and connected TV devices (Amazon Fire TV, Android TV, Apple TV, PlayStation 4, Roku and Xbox One). In fact, according to a recent Nielsen study that ranked overall media exposure of all 32 NFL teams during the regular season, some fared better nationally, some had higher local indices and others scored big on the social scorecard. That continues a theme that affects local TV ratings more than any other factor: Teams that do well on the field get higher ratings than the teams that dont. 232 billion total minutes consumed. Amazon is paying $1.1 billion per season for the next 10 years to exclusively broadcast Thursday Night Football. Can you explain the meaning behind the +/- for the rating and the viewers? Register for a free SBJ account to unlock one extra article per month. But its evident fans just arent interested in watching an exhibition game with players understandably giving zero effort. His rise from 23rd in 2021 to 11th in 2022 in the QB expected points added per play rankings constituted the NFL's fifth-biggest improvement, according to Ben Baldwin's database.Jones threw less . Green Bay Packers (1966) Overall Record: 14-2; Pro Bowlers: 8; Super Bowl I champion Based on the average total impressions of Tweets surrounding each game telecast, the New England Patriots were the most dominant team in the NFL from a social standpoint. Week 8 of the NFL season brought strong showings for FOX and NBC, while ESPN did not fare as well for Monday Night Football. Both teams on-field play stood out this season, which, of course, helped attract viewers. It was the most-watched Week 4 MNF game since 2018. The most-watched Sunday prime-time game was when the Washington Football Team and Dallas Cowboys battled for the NFC East title in Week 17 of the 2012 campaign. It comes as no surprise that the highest NFL TV ratings in 2022 came when the Dallas Cowboys are playing. Meanwhile, the rest of Week 12 was a quieter draw. On a night when stars quarterback Derek Carr, wide receiver Davante Adams and quarterback Trevor Lawrence were ruled out days before kickoff, the broadcast still performed fairly well. The Manningcast returned after a brief hiatus and the level of fan interest was greater than ever. Competing against the Winter Olympics certainly didnt help. Sports Business Journals John Ourand reported that the Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener between the Houston Texans and Kansas City Chiefs. According to the Hollywood Reporter, the NFLs four divisional round matchups averaged 37.1 million viewers. An evening broadcast of the Cleveland Browns vs. Green Bay Packers clash at Lambeau Field averaged 28.59 million viewers. NBC announced its Sunday Night Football Week 3 broadcast averaged 21.1 million viewers across NBC TV, Peacock, and the NBC and NFL digital platforms. The Bills-Rams game averaged 19.54 million viewers per minute. Its not close. Dont expect this to change in 2022 with the draft heading to Las Vegas. Spot TV is inclusive of Nielsen's top 10 Hispanic DMA's based on TV Households. The Wed special game between Bal & Pit was a part of the package that NBC paid for that was supposed to air on Thanksgiving night? (That does not mean 19.54 million viewers total watched the game. It marks a 14% increase from the total viewership from last years Week 3 game. Launched in 2003, NFL Network gives fans unprecedented year-round inside access to all NFL events, including the Super Bowl, Playoffs, regular season, preseason, Pro Bowl, Pro Football Hall of Fame induction weekend, NFL Draft, NFL Scouting Combine, Senior Bowl, league meetings, minicamps and training camps. It started out as nothing more than a niche event for the most hardcore of fans. With Patrick Mahomes headed to the AFC Championship Game and a Rams vs 49ers matchup in the NFC title bout, ratings will likely be through the roof. By comparison, the Emmys drew 7.4 million viewers to CBS. The Philadelphia Eagles even had top 10 finishes in four out of five categories, one of which was the number three spot for number of appearances in prominent televised games. 1 sport in the United States. In other words, for right now, the NFL has nothing to worry about, but given the downward trend of NFL . Full participants list: Click here. Unsurprisingly, the NFL TV ratings are easily outpacing anything Major League Baseball is generating in terms of viewership. Per a league press release, the 2021 NFL Draft was seen by an average audience of 6.1 million viewers (TV and digital) across NFL Network, ABC, ESPN, ESPN Deportes and digital channels during the three-day event, making it the third most-watched draft ever, NFL Media noted. According to the source, the sporting event of 2020 with the highest TV rating of 41.6 was Super Bowl 54, which drew in over 100 million viewers in the United States. During the 2021 NFL regular season, there were 34 games decided by a game-winning score on the final play the most in a single season all-time while 49 games were decided by a game-winning score in the final minute of regulation or overtime tied for the most in a single season all-time. Throughout the season, there were 370 billion total minutes consumed which is up +18% vs. 2020 and the second-highest total on record behind only 2015. Theres a good chance that the lack of parties due to the COVID-19 pandemic played a role, too. During the 2021 NFL regular season, NFL games ranked as the top 16, 48 of the top 50 and 91 of the top 100 telecasts on TV. NFL Games Ranked as 48 of the Top 50 Shows on TV During 2021 Regular Season, 370 Billion Total Minutes Consumed Throughout 2021 Regular Season . As Pro Football Talk notes, those numbers are all steep improvements from the 2021 NFL playoffs. Houston -- 12.2628. The NFL is trying things every year to try and make the Pro Bowl a little more exciting and competitive. According to the Hollywood Reporter, the NFLs four divisional round matchups averaged 37.1 million viewers. Its a steep fall from the historic pull generated by Tom Bradys return to Gillette Stadium, but NBC and the NFL continue to dominate whenever games are broadcasted. 1) Week 1 had five Sunday games in 2021 instead of four. The three most-watched drafts in NFL history have occurred in the last three years: 2019 (6.2 million), 2020 (8.3 million), 2021 (6.1 million).. For Week 7, the Manningcast will return to ESPN2 and ESPN+, with Peyton and Eli Manning hosting the simulcast for the New Orleans Saints vs Seattle Seahawks matchup. The Chiefs-Ravens game drew a 10% spike in viewership compared to the preliminary numbers for the SNF debut. Putting the 5.81 million viewers into perspective, take a look at how NBA games on Christmas Day 2021 performed. As for NBCs Sunday Night Football, it drew its smallest audience in terms of average NFL TV ratings in three years for a Week 16 game. These demographics, particularly adults 18-34 and 18-49 are of particular importance to advertisers. Click below to sign in. Tables can be sorted using RES and clicking the header. Week 14 of the NFL season brought increases for the afternoon windows and declines in primetime. A few hours later, Tom Bradys return to Gillette Stadium pulled in 26.7 million viewers for NBC. 2) Week 6 single Sunday game [Fox] does not have viewer numbers posted, so used an estimate. According to SportsTVRatings, ESPN averaged 11.189 million viewers for its primary Monday night broadcast of the New Orleans Saints vs Seattle Seahawks contest. 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